Marketing and Communication
Every commercial property and shopping centre has unique needs. Centro Property Groups’ communication and marketing team are expertly placed to fulfil your marketing objectives, from increasing awareness of your commercial property or shopping centre to driving foot traffic to your retail destination.
Marketing activities are inclusive of, but not limited to:
- Development and implementation of marketing plan
- Promotion and event management
- Seasonal and special occasion marketing
- Media planning
- Community investment initiatives
- Budget management and sponsorships
Regular tenant visits and communication are integral to your business. We keep tenants informed of marketing activities through regular electronic correspondence and site visits. Gaining their support in various activities and providing valuable information from tenants and presenting to you.
Coordination and negotiation between clients and suppliers is an integral role in marketing.
We negotiate the best prices and coordinate all print, media and activity bookings.
Design and Branding
Our Design and Branding services include:
- Marketing material
Artwork for marketing and campaigns (including posters, flyers, brochures, branded products, and more)
Development and implementation of signage criteria for your property, ensuring uniformity between tenants.
- Corporate Identity
Design and development of a corporate identity for your commercial property or shopping centre.
Digital marketing services include:
- Social media management
- Website development and management
- GoogleAd campaign management
- Electronic newsletters
Market research services include…
- In centre shopper surveys
- Online community surveys
- Indoor advertising sales
- Promotional court hire